Associate Creative Director – Experiential & Event Marketing

Associate Creative Director (Experiential & Event Marketing) – ServiceNow

Contract Length: 12 months

Start Date: Immediate

Location: Fully Remote (PST Timezone Alignment)

Overview

We are seeking an experienced Associate Creative Director (ACD), specializing in experiential and event-driven creative leadership. This role is ideal for a creative visionary with a strong background in bringing brand stories to life across physical and digital environments, with a heavy emphasis on live events, activations, and interactive experiences. The ACD will partner closely with stakeholders, vendors, and internal creative teams to ideate, pitch, and execute world-class event experiences that drive both brand and business objectives.

Core Focus Areas

• Strong experiential and event marketing background.

• Ability to ideate and execute on activations and interactive experiences.

• Visual storytelling that translates across physical and digital environments.

• Comfortable concepting for large-scale events and translating ideas into signage, structures, and visual assets.

• Blend of production know-how and creative vision—someone who can both pitch and build.

• Ability to lead the creative process from ideation through execution, ensuring brand consistency and high-quality standards.

• Experience collaborating with internal teams and external partners to deliver impactful event experiences.

• Strategic thinker who can align creative output with business and brand objectives.

Required Experience

• Demonstrated history of event-based creative work, not just digital/brand design.

• Familiarity with event agencies (e.g., GPJ, Freeman) or similar high-touch event experiences.

• Deep print and experiential understanding—ability to bring concepts to life in physical spaces.

• Some digital crossover is okay, but not the main focus.

• Proven ability to manage multiple projects simultaneously and deliver under tight deadlines.

• Strong portfolio showcasing experiential, print, and environmental design for events.

• Experience managing or mentoring creative teams and junior talent.

• Proficiency in industry-standard creative software (Adobe Creative Suite, Figma, etc.).

• Bachelor’s degree in a relevant field (Advertising, Design, Communications, Fine Arts, etc.) required; advanced degree a plus.

Must-Have Skills

• Extensive event & experiential design experience.

• Creative concepting & ideation for live experiences.

• Visual storytelling and narrative development for physical environments.

• Print & environmental design expertise.

• Cross-functional collaboration with marketing, product, and event teams.

• Project leadership from concept through execution.

• Vendor & partner management for end-to-end creative implementation.

• Attention to detail and high standards for design and production.

• Strong verbal and written communication skills.

• Team mentorship and leadership abilities.

Soft Skills

• Strong communicator and collaborator.

• Capable of working in fast-paced, high-stakes environments.

• Can take ownership of projects and run with limited oversight.

• Excellent presentation and pitching skills.

• Resourceful, adaptable, and able to troubleshoot creative and production challenges.

• Ability to give and receive constructive feedback and foster a positive team culture.

Nice-to-Have Skills

• Motion design, interactive content, or experience in gaming environments.

• Writing skills or experience in guiding narrative-led experiences.

• Able to partner with vendors and oversee end-to-end creative implementation.

• Agency experience at top event or creative agencies (e.g., Freeman, GPJ, Jack Morton, George P. Johnson).

• Experience with motion graphics, video content, or live-action production for events.

• Background in digital/physical integration (e.g., AR/VR, interactive installations).

• Experience designing or managing gamified experiences or bespoke games.

• 3D visualization skills (e.g., SketchUp, Blender, Cinema 4D) for event spaces and activations.

• Project management expertise, including scheduling and budget oversight.

• Familiarity with event technology platforms and digital signage.

• Sustainability focus in event design and production.

• Client-facing experience and ability to build relationships with senior stakeholders.

• Portfolio diversity across industries and event types.

About the Team & Culture

You will be joining a collaborative, innovative team that values fresh perspectives and creative excellence. We are committed to building a diverse talent bench and supporting the professional growth of our creative partners.

To Apply: Please submit your resume and a portfolio showcasing relevant event, experiential, and interactive work. References to prior agency or event-based roles are highly encouraged.

Why This Role Matters

ServiceNow’s events shape how the world sees our brand. You’ll help us raise the creative bar while bringing imaginative, high-impact event experiences to life. We're moving quickly—if you can hit the ground running and make magic happen, we want to hear from you.

Additional Onboarding Information

• Company provided laptop provided for role.
• Subject to background check and employment verification