Communications

Monica

(she / her)

Public Relations

Messaging and Media Relations Maven, Duke MBA Candidate

Years of Experience

6-10 yrs

Hourly Rate

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Daily Rate

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Spoken Languages

English

Locations
Raleigh, US
New York, US
San Francisco, US
Org Experience

Agency, Publisher

Member Since

December 2021

About Me

Hi! I’m Monica Vendituoli, a reporter turned public relations maven turned Duke Fuqua MBA student. I’m a real-life version of the “Explain It Like I’m 5” subreddit r/explainlikeimfive at your service. I thrive while pinpointing what differentiates firms from one another and then translating that knowledge into copy anyone can comprehend.

My specialties include media relations and messaging for fintech, finance, and cybersecurity companies. Writing media pitches is my passion. Through my pitching prowess, I’ve secured top-tier media for firms ranging from Series A startups to state-run investment funds with more than $9 billion in assets.

But pitching isn’t the only key to a winning media relations strategy now. And that’s where my aptitude for explaining difficult concepts comes into play. I enjoy ideating with company leaders to identify the right messaging framework for any marketing channel, whether it be an awards program or influencer engagement.

I also have experience in crisis communications. As a former investigative journalist, my reporting has contributed to the resignation of top state and local government officials. My experiences as a reporter can help keep your firm out of the headlines.

Please get in touch if your company is in need of any of my services.

Work I'm passionate about

I enjoy working with passionate people whose companies are changing the world. Fintech is my specialty, but I also enjoy working with leaders at tech and cybersecurity firms.

My Specialization

- Brand messaging framework creation
- Media relations strategy
- Media pitch writing and editing
- Media training
- Crisis communications consultations
- Client case study identification and production
- Event management
- Award submissions
- Awards program planning
- Content marketing

Previous Clients
Skills
Media Kits
Media Lists/ Journalist Data Base
Media Strategy
Executive Communications
Awards Programs
Product Positioning
Brand Positioning
Brand Messaging
Press Release
Public Relations (PR)
Industries

Finance, Financial-Services, Technology

Work History

No work history provided yet

Website

No website provided yet

Portfolio

I secured an interview for my client TIAA's partner California State Treasurer Fiona Ma on Good Day LA, which is hosted by a FOX News affiliate and is one of the largest morning shows in the U.S. Link: https://www.foxla.com/video/851465

See project details

Researched, selected, and arranged for fintech influencers Alex Jimenez (https://twitter.com/RAlexJimenez) and Brett King (https://twitter.com/BrettKing) to attend product launch: https://www.lendacademy.com/q2-launches-helix-brand/

See project details

Wrote a submission that help fintech startup Income Conductor win InvestmentNews be named to the 2021 Icons & Innovators List: https://www.prnewswire.com/news-releases/investmentnews-releases-2021-icons--innovators-list-301225233.html

See project details