Influencer, Wellness, E-Commerce
Hey there! We’re an established PR firm looking to hire experienced PR specialists to secure traditional media placements (articles, interviews, etc) for our clients via sending journalists/editors cold email pitches.
ABOUT THE ROLE:
Our ideal hire can help us with the PR process from beginning to end. Responsibilities include:
[+] Strategizing the best campaigns and angles for the client to make their stories relevant, timely, and hit the media in a meaningful way
[+] Researching the right targets to pitch (no mass pitches that devalue our brand)
[+] Writing well-researched and effective pitches that get responses
[+] Managing responses and queries from journalists + setting up interviews
[+] Helping coach the client through their talking points for interviews
[+] Reporting to the founder/account managers with updates that can be shared with clients
[+] Securing 1-3 placement per month in relevant media outlets
The ideal candidate is also:
[+] Familiar with how to get excellent placements (if you’ve never run a PR strategy/campaign before, it will take too long to train you).
[+] Very comfortable with the English language, since all our clients are based in the US (but being in a Western country is not a requirement if you have the requisite experience)
[+] Experienced with how PR works (knows the job, has done it before, and can work independently)
[+] Great at communicating in a remote setting (be proactive about messaging when something is wrong, clearly articulate what issues you’re having, take notes when we’re giving you instructions, take feedback well, etc.)
We serve a wide range of clients across a variety of niches. They range from authors, coaches, entrepreneurs, creators, and anything in-between! We work with them to get traditional (and new) media placements, which include:
- Prestige outlets like NYT, Forbes, etc.
- Features in articles, TV, radio, blogs, newsletters, etc.
- Podcast interviews
- YouTube channels
- And more
Also, our clients don’t just care about press for the sake of impressions and media mentions. They want to know media efforts impact the bottomline, turn a book into a bestseller, and/or put them on the map. Our clients have been launched to New York Times best-seller lists, become repeat authors and TEDx speakers, and even got their own Netflix shows.
We look forward to hearing from you!